The Essentials of SEO

What is it worth to see your business name show up on Google’s first page? For many companies, it’s the difference between growing significantly in a short amount of time or having to close your doors while watching the competition succeed. For years, businesses have worked to build a digital presence, but many have seen […]

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Google Analytics 101

Most of us are aware of the fact that Google basically runs the world. From their innovation, to being the most comprehensive search engine available, Google is taking us into the next generation of technological advancements. And here we step into the depth of Google Analytics – or the World’s Greatest Night Vision Goggles. Google […]

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Tracking Your Online Leads: Why Your Marketing Strategy is Failing (and you don’t even know it)

There are a number of things to consider when taking your business to the next level, but if your marketing strategy is ineffective you won’t be in business very long. Everyone knows that in order to drive customers to your products and services you need to market in ways that speak to customer wants and […]

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The Creative Marketing Agency That Gets You Results

Four Columns Marketing Provides Goal-Based Marketing Strategies to Optimize Profits