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Marketing Your Business Has Changed

In my decades of experience in marketing, I’ve often found that it is one of the elements of business that many people think they can do themselves. For a long time advertising was the primary form of marketing. It was a fairly finite set of mediums that the average business owner or executive approached from […]

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Meet Our New Clients: Second Quarter

We are proud to share with you just a few of our new clients from this past quarter. Each of these industry-leading companies bring with them unique marketing challenges that we are meeting with innovative solutions and hands-on service. The results? Unmatchable value for these clients’ unique marketing strategy. Viachem Ltd.: A leading chemical distributor […]

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Master the Instagram Algorithm: Part 2

Last week we dished what you need to know to make the Instagram Algorithm work for you— It isn’t the enemy, but it also isn’t the magic formula for success. The algorithm may play a big part in delivering your content into the feeds of your followers, if you are not dedicating time and resources […]

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The Creative Marketing Agency That Gets You Results

Four Columns Marketing Provides Goal-Based Marketing Strategies to Optimize Profits