Website ROI starts with SEO done right

When it comes to choosing a marketing agency to build your next website, one of the most important things you should be asking is whether they can help you with the search engine optimization (SEO) of your website. Everyone wants their website to be effective and result in positive outcomes for their business. Ideally, your […]

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Websites: You get what you pay for

One thing we see pretty regularly is people trying to get a website done with as little investment as possible. And that’s fine. Certainly, many new businesses in the start-up phase have much higher priorities than their online presence. Most entrepreneurs are not so well funded that they are prepared to drop $5k or more […]

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Does your website generate leads?

Your company’s website is the front door of your business these days. There is plenty of research out there that shows the vast majority (as high as 80%) of people look up companies online before they ever talk to or visit that place of business. Of course, this varies based on industry and business type. […]

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The Creative Marketing Agency That Gets You Results

Four Columns Marketing Provides Goal-Based Marketing Strategies to Optimize Profits